The Heat is On

The more I research my topic of climate change and the economics underlying it, the more I've begun to realize the economic implications of global warming. Our changing environment demands not only a change in attitude and a change in lifestyle, but a change in the way our global and domestic business markets operate. With the advent of the carbon-conscious lifestyle, international businesses will need to alter the way they cater to consumers. Companies will have to find ways to go green not only to environmentally savvy customers but to cut down on their own costs as well. It will be interesting to see how certain brands will react, if at all, to this increasingly eco-friendly economic market. The next few years will be pivotal for businesses worldwide as they assess both the economic and environmental climate and decide how to respond.